Privacy PoLast Updated: September 3, 2026

Big Rock Mountain (“Big Rock,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how Big Rock collects, uses, discloses, and protects information when you visit BigRockMaine.com (the “Website”), contact us, sign up for communications, purchase products or services through our Website, or otherwise interact with us online.

By using the Website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

The information we collect depends on how you interact with Big Rock.

Information You Provide

You may provide personal information when you:

  • Contact us through a website form, email, or other communication.
  • Subscribe to email newsletters or other communications.
  • Purchase lift tickets, season passes, rentals, lessons, or other products or services.
  • Register for an account or program.
  • Register for an event, race, lesson, or other activity.
  • Submit an employment application or other inquiry.
  • Make a donation or otherwise support Big Rock.
  • Participate in a promotion, contest, survey, or other activity.
  • Provide information in connection with a youth or community program.

Depending on the interaction, information may include your name, email address, mailing address, telephone number, payment or transaction information, date of birth, and other information you voluntarily provide.

We do not ask you to provide personal information that is not reasonably necessary for the purpose for which it is collected.

Information Collected Automatically

When you visit our Website, certain information may be collected automatically. This may include:

  • IP address.
  • Browser and device type.
  • Operating system.
  • Pages visited and links clicked.
  • Date and time of your visit.
  • Referring website or page.
  • General geographic information derived from your IP address.
  • Information about how you interact with the Website.

This information may be collected through server logs, cookies, analytics technologies, pixels, and similar technologies.

2. How We Use Information

Big Rock may use information we collect to:

  • Operate, maintain, and improve the Website.
  • Provide products, services, programs, and information you request.
  • Process transactions and registrations.
  • Respond to questions, requests, and customer-service inquiries.
  • Communicate with you about your purchases, registrations, programs, or other interactions with Big Rock.
  • Send newsletters, announcements, promotions, and other marketing communications when permitted.
  • Understand how visitors use our Website and improve its content and functionality.
  • Analyze Website traffic and performance.
  • Maintain the security of our Website and systems.
  • Detect, investigate, and prevent fraud, abuse, or unauthorized activity.
  • Comply with legal obligations and protect the rights, property, and safety of Big Rock and others.

We may also use information for other purposes that are disclosed to you at or before the time the information is collected.

3. Cookies and Similar Technologies

Big Rock may use cookies and similar technologies to operate the Website, remember preferences, understand Website usage, and improve your experience.

Cookies are small text files stored on your device by your web browser. Some cookies are necessary for the Website to function, while others help us understand Website traffic or support marketing and advertising activities.

Depending on the services used on the Website, cookies or similar technologies may be provided by third parties, including analytics, advertising, social-media, ticketing, payment, or other service providers.

You can control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of portions of the Website.

Where required by applicable law, Big Rock will provide appropriate notice and choices regarding non-essential cookies and similar tracking technologies.

4. Analytics

We may use third-party analytics services to understand how visitors use our Website. These services may collect information such as IP address, browser type, device information, pages visited, referring pages, and interactions with the Website.

Analytics information helps us understand Website traffic, improve the Website, and evaluate the effectiveness of our communications and marketing.

Third-party analytics providers process information according to their own privacy policies.

5. Marketing and Communications

If you voluntarily subscribe to Big Rock’s email list or otherwise provide permission to receive marketing communications, we may send you information about mountain operations, events, programs, tickets, passes, promotions, fundraising, and other Big Rock activities.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the message or by contacting us.

Even if you opt out of marketing communications, we may continue to send transactional or service-related communications that are necessary to complete a purchase, registration, reservation, or other interaction with Big Rock.

6. How We Share Information

Big Rock does not sell personal information as a source of revenue.

We may disclose personal information to service providers and other third parties when reasonably necessary to operate our Website and provide services to you. These may include providers of:

  • Website hosting and technology services.
  • Ticketing and pass systems.
  • Payment processing.
  • Email and communications services.
  • Registration and event-management services.
  • Analytics services.
  • Marketing and advertising services.
  • Website security and fraud prevention.
  • Professional, legal, accounting, or other business services.

These providers may process information on our behalf and may be subject to their own privacy policies.

We may also disclose information when required by law, legal process, or governmental request; to protect the rights or safety of Big Rock or others; to investigate fraud or security issues; or in connection with a business transaction or organizational restructuring.

7. Third-Party Websites and Services

Our Website may contain links to websites, applications, social-media platforms, ticketing systems, payment providers, or other services operated by third parties.

When you leave the Big Rock Website or interact with a third-party service, that third party’s privacy policy and terms may apply. Big Rock is not responsible for the privacy practices, security, or content of third-party websites or services.

8. Payment Information

When you purchase tickets, passes, rentals, lessons, merchandise, or other products or services online, your payment information may be processed by a third-party payment or ticketing provider.

Big Rock generally does not need to receive or store your complete credit-card number. Payment information is handled according to the applicable third-party provider’s systems, terms, and privacy policy.

9. Data Security

Big Rock takes reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no Internet transmission or electronic storage system can be guaranteed to be completely secure. You should use appropriate care when submitting information online.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, maintain business and financial records, comply with legal obligations, resolve disputes, enforce agreements, and protect our rights.

Retention periods may vary depending on the type of information and the reason it was collected.

11. Children’s Privacy

Big Rock offers programs and activities that serve children and families. We take children’s privacy seriously.

The Website is not intended to knowingly collect personal information directly from children under 13 without appropriate involvement or consent from a parent or guardian where required by law.

Parents or guardians who believe that a child has provided personal information to Big Rock through the Website may contact us. We will take reasonable steps to review and, where appropriate, delete the information, subject to legal and operational requirements.

Certain Big Rock programs may require the collection of information about minors for purposes such as registration, participation, transportation, instruction, safety, or program administration. Information collected in connection with those programs will be handled for the purposes for which it was provided and in accordance with applicable law.

12. Your Privacy Rights

Depending on where you live and applicable law, you may have rights regarding your personal information.

These rights may include the ability to:

  • Request access to personal information we maintain about you.
  • Request correction of inaccurate personal information.
  • Request deletion of personal information, subject to applicable exceptions.
  • Request information about how your personal information is collected, used, and disclosed.
  • Opt out of certain marketing communications.
  • Exercise other rights provided by applicable state or federal privacy laws.

Big Rock will not discriminate against you for exercising privacy rights provided by applicable law.

To make a privacy request, contact us using the information provided in the Contact Us section below. We may need to verify your identity before completing certain requests.

13. California Privacy Rights

If you are a California resident and applicable California privacy law applies to Big Rock, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended.

These rights may include the right to know what personal information is collected, used, or disclosed; the right to request deletion or correction of certain personal information; the right to opt out of the sale or sharing of personal information where applicable; and the right to limit certain uses of sensitive personal information.

Big Rock does not sell personal information for monetary consideration.

If Big Rock engages in activities that constitute “sharing” personal information for cross-context behavioral advertising under applicable California law, applicable opt-out rights will be provided.

To submit a California privacy request, contact us using the information below. We will process verified requests in accordance with applicable law.

14. Maine Privacy Rights

Big Rock is located in Maine and is committed to complying with applicable Maine privacy laws.

The Maine Consumer Data Privacy Act became effective July 1, 2026. Where the law applies to Big Rock and your information, you may have rights concerning the collection, use, disclosure, correction, deletion, and portability of certain personal data, as well as rights concerning certain forms of targeted advertising and profiling.

Big Rock will provide the rights required by applicable Maine law and will not discriminate against individuals for exercising applicable privacy rights.

15. Do Not Track

Some web browsers offer a “Do Not Track” setting that can communicate a preference not to be tracked across websites.

Because there is not a universally accepted standard for responding to Do Not Track signals, our Website may not respond to all such signals. Where required by applicable law, Big Rock will honor legally recognized opt-out preference signals.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or services.

When we make changes, we will update the Last Updated date at the top of this Privacy Policy. We encourage you to review this page periodically.

17. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact Big Rock Mountain:

Big Rock Mountain

PO Box 1001

Mars Hill, Maine